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CERTIFICATE of Completion Available!
1 Hour of Learning!
Continuing Education Information: Completing all parts of this presentation will result in the member completing 1 hour of education that focuses on developing a deeper understanding how social media can benefit instructors and centers in the EAAT industry and gain ideas on best practices regarding social media.
About this Webinar:
Whether you’re an established program with years of experience or just getting started, a strong and balanced social media presence is key to your operation. Just like your organization’s website, your social media accounts are official gateways for the public to understand who you are, what you do, and the atmosphere surrounding your work. To some, tackling the ins and outs of social media can appear daunting. To others, social media management might seem lower on the list of priorities. Your organization’s social media presence, nonetheless, has a vital connection to your future endeavors.
What will you Learn?
- The difference between your website and your social media accounts
- Why various tones on different accounts can be important
- Ensuring Image Quality; how to source, size, and share
- The importance of establishing a Social Media Policy
- How scheduling can lighten the workload
- Ways to avoid overexposure
Meet your presenter
Joshua Howell is an Air Force Veteran who currently serves as one of HETRA’s Development Specialists who works specifically with campaigns, communication, and marketing. He worked in the non-profit sector for years, and has honed his skills in marketing, communication, and graphic design in order to appeal to an audience like HETRA’s therapeutic community. Joshua had a background in marketing and writing, and spends much of his free time publishing and promoting his fiction novels and graphic novels.
This webinar was produced by HETRA University
At HETRA, we are committed to providing high-quality education and programming to our participants and community, but that commitment isn’t restricted to the boundaries of the HETRA campus. Now, our Instructors and Therapists can share their wealth of knowledge with you in your very own home! Through these online materials, HETRA can continue to teach and serve our community regardless of the obstacles that are preventing our community from coming out to the barn. Please take a moment to explore some of the great content our staff have put together for you, and let us know what other topics you’d like us to cover!